British Airways 100K Avios Points Offer Back, But Worth It?

 British Airways 100,000 Point Offer

Apply: British Airways Visa – up to 100,000 Avios

British Airways has quietly brought back its 100,000 points offer for the British Airways Signature Visa Card (see link on our Best Travel Credit Cards tab), but this offer keeps getting worse. Here's the current offer:

  • 50,000 Avios after $1000 spend
  • 25,000 additional Avios after $10,000 spend within the first year of account opening (75,000 total Avios)
  • 25,000 additional Avios after another $10,000 spend within the first year of account opening (100,000 total Avios)
  • Travel Together Companion Ticket after you spend $30,000 total within a calendar year. Note that you do need to pay taxes and fuel surcharges on both tickets
  • Apply by February 27, 2013 for this offer

 

My husband and I originally both got the British Airways Visa in 2011, when we received 50,000 British Airways miles after first purchase, and the other 50,000 British Airways miles after spending $2500 in 90 days.

Earlier this year, the deal was 50,000 Avios after first purchase, then 25,000 additional Avios after $10,000 spend within the first year, and another 25,000 Avios after a further $10,000 in spend within the first year. So as you can see, the spend requirements have increased significantly to receive the full 100,000 Avios bonus.

So is it worth it to get it, if you haven't gotten this card before? It depends. As we wrote in British Airways Visa 100,000 Bonus Avios Points-Worth It?, the initial 50,000 Avios are almost certainly worth it for most travelers, and even with this year's requirement of $1000 spend to receive it, it's still a no-brainer to give you extra points  to use for short haul nonstop flights, whether in the U.S., Europe, South America, Asia or Australia.

The other 50,000 points that you get only after spending $20,000 within a year of account opening are really only worth it, in my view, if you value the Companion Ticket and will be spending the $30,000 in a calendar year to receive it. This means that if you're going for the Companion Ticket and the full 100,000 points you should not apply for the BA Visa now, and instead wait until January 2013 to give you the full year to make that spend. Which is fine, since this offer is good until February 27, 2013.

The other aspect to keep in mind is how you view your opportunity cost for that spend. This could be considerable for credit card bonuses, if you have limited spend. For example, in lieu of that $20,000 spend on the British Airways Visa, you could get:

Credit Card

Min. Spend

Points from Spend

Signup Bonus

Total

Ink Bold


$5000

5000-25,000 points

50,000 UR points

55,000-75,000 pts

Ink Plus


$5000

5000-25,000 points

50,000 UR points

55,000-75,000 pts

Sapphire Preferred


$3000

3000-6000 points

40,000 UR points

43,000-46,000 pts

Hyatt Visa

$1000

1000-3000 points

2 nights at top Park Hyatt ($1000-2000)

2 free nights + 1000-3000 pts

Citi AAdvantage Business Card


$3000

3000-6000 miles

50,000 AA miles

53,000-56,000 miles

Citi AAdvantage AMEX


$1000

1000-2000 miles

40,000 AA miles

41,000-42,000 AA miles

Citi Platinum Select World MC


$1000

1000-2000 miles

40,000 AA miles

41,000-42,000 AA miles

Mercedes-Benz Platinum AMEX


$1000

1000 points

50,000 MR points

51,000 MR points

TOTAL

$20,000

 

 

340,000-390,000 miles/points + 2 free Park Hyatt nights

 

As you can see, even on the low end, if you don't already have the above cards, you'd be giving up at least 340,000 in miles and points, so for anyone who has very limited spend, there's no question that it's not worth putting $20,000 on the British Airways Visa to get the other 50,000 points, due to the high opportunity cost.

On the other end of the spectrum, if you have very high spend so that you can easily spend $20,000 AND meet the minimum spend for all of the above cards, then you're just looking at the opportunity cost of spending $20,000. Even in that scenario, you could be getting anywhere from 20,000 to 100,000 (5X) or even more points, depending on how much you leverage category bonuses (5X on office supply spend for the Ink Bold and Ink Plus, 5X up to $1500 per quarter on Chase Freedom bonus categories) for your $20,000 spend. 

If you're regularly getting 5X for most of your spend thanks to the Ink Bold, Ink Plus and gift cards, the British Airways Visa bonus is less likely to be worth it to you even as a high spender, although I'd still say you want to have some BA Avios for diversification purposes, since you never know when they may come in handy.

 

Related Posts

British Airways Visa 100,000 Bonus Avios Points-Worth It?

AMEX Transfer Bonus to British Airways – Best Deals

How to Maximize the British Airways Companion Certificate on Award Tickets

British Airways Avios: Goodbye First Class on Cathay, Hello Coach on American

 

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